BackThe Science of Screens
In The Science of Screens, ScreenCloud CEO Mark McDermott and VP of product Jonny Kirk are joined by Chuck Gose, Head of Community at Firstup to discuss tips and tricks to create better screens.
From creating wow moments, to improving the day to day impact of digital screens in the workplace, this lighthearted discussion offers insightful revelations and actionable tips.
Highlights include:
- Why our brains love screens and how you can use this to your advantage
- How passive communication can be incredibly effective (and also, what is passive communication)
- Tips on improving information retention among staff
- And, how to create content that actually engages your audience
The discussion references several research papers and studies, including:
The Neuroscience of Visual Media
Applying Behavioral Science to Enhance Messaging Through Digital Signage